Title:  Creative Manager

Core Job Information

Job Title

Creative Manager

Department

Marketing

Location

Head Office

Sub-department

Creative

Band / Level

Managerial

Reports To

(Job title/Band)

Head of Marketing

Direct Reports

 (if any)

Creative Partner  

Job Summary

a strategic and creative leader to head our Creative and Corporate Communications function. This role will be responsible for building a strong, unified brand voice across all touchpoints—ensuring compelling storytelling, visual excellence, and corporate reputation management across internal and external stakeholders.

Job Responsibilities

Key Area

Key Responsibilities

Creative Leadership         

• Oversee all brand and creative output (campaigns, packaging, POSM, digital content, etc.)
•  Manage in-house creative team and external agencies to deliver on-brand, high-impact assets
• Ensure consistency of visual identity and brand messaging across all platforms

Corporate Communications             

•  Develop and execute corporate communication strategies across internal, external, PR, and executive communications
• Lead reputation management, press releases, crisis communication, and media relations
• Craft executive messaging, speeches, talking points, and reports
• Coordinate CSR and sustainability storytelling

•  Lead the development of always-on and campaign-based social media content
• Own the social media calendar, tone of voice, and content guidelines across platforms (Instagram, TikTok, LinkedIn, etc.)
• Monitor trends and performance to ensure relevance and effectiveness
• Collaborate with community management, influencer, and media teams to align content execution

Partnership Management      

• Lead creative and communication aspects of strategic partnerships including brands, media, CSR initiatives, and influencers
• Co-develop joint campaigns and branded content with external partners and creators
•  Manage relationships with PR firms, creative agencies, media houses, and influencer networks

 Ensure all partner and influencer communications align with brand values, tone, and corporate reputation goals

• Track performance, compliance, and ROI of partnership and influencer activations

Team Leadership         

Build, mentor, and lead a high-performing creative team. Set clear goals, manage workflows, and ensure timely delivery of projects.

Media Planning & Coordination

• Oversee media planning and buying in collaboration with media agencies and internal teams
• Ensure integrated planning across digital, social, print, OOH, and broadcast channels
• Align media strategy with creative and business objectives
• Monitor media performance and optimize for reach, efficiency, and ROI
• Scout emerging media platforms, formats, and content opportunities to keep the brand culturally relevant and first-to-market

Key Result Areas (KRAs)

• Quality and consistency of creative output
• Performance of social media content (engagement, reach)
• Successful execution of influencer and partnership campaigns
• Timeliness of creative project delivery
• Team performance and collaboration

Key Interfaces of the role

Internal Interface

• Internal Interface:
• Marketing Team
• Corporate Communications
• Sales & Commercial
• Executive Management

External Interface

• Creative Agencies
• Influencers
• Media & Production Houses
• Corporate Partners

Key Competencies

Technical Competencies

• Creative Direction & Execution
• Graphic Design Oversight
• Social Media Content Strategy
• Brand Storytelling
• Influencer Marketing
• Campaign Performance Analysis

Professional Competencies

• Leadership & Team Development
• Communication & Presentation
• Innovation & Attention to Detail
• Stakeholder Management
• Agility & Multi-project Handling

Job Specification

Essential Requirements

Desirable Attributes

Educational Qualifications

• Bachelor's degree in Graphic Design, Art, or relative field.

Preferred Qualifications

Experience

• +7 years of experience  in a creative role within a reputed creative agency, with a strong track record of leading and managing teams.

Any Others

• Proficiency in written and verbal Arabic and English language